Metaverse Summit Roadshow

[Metaverse Summit] How Brands should position themselves in Metaverse Strategy – Amy Peck

How Brands should position themselves in Metaverse Strategy - Amy Peck

Brands are FOMOing about Metaverse: should they hire a chief Metaverse officer? Should they acquire a Metaverse-native company or startup? Should they buy a virtual land and build a flagship store?

In this episode of Metaverse Roadshow, we sat down with Amy Peck to discuss about the brand-Metaverse interaction and the long-term strategy and positioning.

00:00 intro

00:23 Amy Peck as a guest speaker

11:56 What would be your advice for brands.

17:12 future proof approaches?

19:43 digital brands and traditional retailers are compatible?

23:15 What do you think about the dynamic with user creations and possibilities?

25:35 Do you think that individual creators represent a risk for brands?

30:13 Do you think the brands will be controlled or dependent on the new metaverse?

33:26 opinion about decentralized autonomous organizations?

36:38 What do you think about metaverse innovations in 2022

37:43 move from prediction to creation.

40:43 opinions on the metaverse

Session hosted by:

Yingzi Yuan /

About Metaverse Summit

Metaverse Summit is set to explore and build the future of Metaverse together. The summit will gather builders, entrepreneurs, investors and experts from 3D, VFXGaming, VR, AR, Web3 and beyond.

We believe that sharing and transmitting knowledge is the most sustainable way to develop the decentralized, fertile future of Metaverse .